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Popular and Unforgettable Advertising
Slogans used in Commercials and Branding That Still help their owners
Sell Today!
Here at DesignAVS Corporation we love
history! Here are some
marketing and advertising memories.
We are constantly adding companies with slogans, putting in
alphabetical order, adding links, and show logos on the color blue (as
it demonstrates hidden detail in logos not shows on white.
Always adding information please consider this a growing list we
can all share. What are
your favorite slogans of all times?
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Music is in Dolby stereo by:
Strawberry Roan - "Some People Fall,
Some People Fly"
Pink Floyd - "Money"
Yes - "It Can Happen" |
This is about popular and unforgettable
advertising slogans that continue to generate revenues for companies
that created and owned them. Marketing practitioners are
continuously searching for ways and means to effectively communicate
with consumers for the purpose of influencing them to buy certain
products or services. Recent surveys and research on consumer
preferences and buying patterns revealed that advertising slogans play a
vital role in influencing consumer buying habits.
Here
are some unforgettable advertising slogans, logos, commercials, and
jingles that are known to have influenced consumer buying preferences
(used to brand these organizations).
NOTE: many of the videos in even the websites of these huge
corporations do not load quickly, play well with decent sound
synchronized to visuals, or show without sputter on a slower DSL
connection.
DesignAVS can help most of these companies tune to improve
online.
It is fun to see what “state of the art” is in corporate
America today first-hand below.
We can still go to school on some of these who do some things in
some areas well:
Ace Hardware :
“Ace is the place with the helpful hardware man.”
<jingle?>
“The road will never be the same”
Formally
registered as adidas AG (including the lower case lettering on August
18, 1949).
Advertising
slogans and commercials used to brand the company:
In 2005,
Adidas came out with the Adidas 1, the first ever mass produced shoe to
have a microprocessor in it. The
slogan for it was “The World’s First Intelligent Shoe”
“Impossible
is Nothing.”
=> 2004 - Adidas changed
to this main slogan.
“Believe
in Five.”
=> a basketball campaign
Adobe: (http://www.adobe.com
)
 (as
shown on Adobe main home page on their website 11/2/09)
Advertising
slogans and commercials used to brand the company:
“Better
by Adobe.”
Aflac: (http://www.aflac.com
)
 (as
shown on Aflac main home page of website 11/2/09)
Advertising
slogans and commercials used to brand the company:
“Ask
about it at work.”
“We’ve
got you under our wing”
AIG
“We know money.”
Ajax
“Stronger than Dirt”
Alka-Seltzer: ( http://www.alkaseltzer.com
)
Advertising slogans and commercials used to brand the company:
“Plop-plop, fizz-fizz, oh what a relief it is”
< jingle ? >
“I can’t believe I ate the whole thing”
“Mama mia, thatsa spicy meatball.”
11/2/09:
link from their website“The Speedy way to relieve heartburn,
indigestion, headache, and more”
=> http://www.alkaseltzer.com/as/products.html#video
Allegra :
“The
relief goes on.”
Allstate
Insurance :
“You’re
in good hands with Allstate.”
Alpo Dog
Food :
“Doesn’t
your dog deserve Alpo?”
Ambien :
“Works
like a dream.”
American
Airlines :
“Something
special in the air.”
American
Dairy Association :
“Behold
the power of cheese.”
American
Egg Board:
“The
incredible, edible egg.” < jingle ? >
 (as
shown on the American Express main home page on 11/2/09)
Advertising
slogans and commercials used to brand the company:
“Don’t
leave home without it.”
“Do
more.”
“My
life. My card.”
Anacin :
“For
fast, fast, fast relief.”
APC
“Legendary
reliability.”
Advertising
slogans and commercials used to brand the company:
“Think
different.”
“The
power to be your best.”
“Think
outside the box.”
“Mac”
“iPhone”
AT&T :
“Reach
out and touch someone.”
“The
world’s networking company.”
Audi :
“Never
follow.”
Avis :
“We try
harder.”
Band-Aids :
“I am
stuck on Band-Aids ‘cause Band-Aids stuck on me.” < jingle ? >
Bank of
America :
“Higher
standards.”
Bartles and
James :
“Thank
you for your support.”
Bayer
Aspirin :
“Bayer
works wonders.”
Best Foods
( also known as Hellmann’s Mayonnaise ) :
“Bring
out the Best Food’s and bring out the best.” < jingle ? >
Bic :
“Flick my
Bic.:
Bissell :
“We mean
clean.”
“Life’s
messy. Clean it up!”
BMW :
“Sheer
driving pleasure.”
“The
ultimate driving machine.”
BOSE:
“Better
sound through research.”
Bounty:
“The
quicker picker-upper.”
Braniff
Airlines:
“When
you’ve got it, flaunt it.”
Brim
Decaffeinated Coffee:
“Fill it
to the rim with Brim.”
Bristol-Myers
Squibb Co. :
“Hope,
triumph, and the miracle of medicine.”
British
Airways :
“The way
to fly.”
“The
worlds favorite airline.”
Brylcream :
“A little
dab’ll do ya.” < jingle ? >
 (as
shown on the main Budweiser website on 11/2/09)
Advertising
slogans and commercials used to brand the company:
“This
Bud’s for you”
“The
Great American Lager”
“King
of Beers”
“Responsibility
Matters”
“For
all you do this Bud’s for you.”
< jingle ? >
“When
you say Budweiser, you’ve said it all.” < jingle ? >
Burger
King : (http://www.bk.com )
 (as
shown on the Burger King main home page of their website on 11/2/09)
Advertising
slogans and commercials used to brand the company:
“It
just tastes better.”
“Have
it your way.” < jingle
? >
1976
Commercial: http://www.youtube.com/watch?v=CJMsFGH4eoQ
C&H
“Pure
cane sugar from Hawaii.” < jingle ? >
Cadillac
:
“Break
through.”
California
Almond Growers :
“A can
a week, that’s all we ask.”
California
Milk Processor Board :
“Got
milk?”
Calgon
Toiletries :
“Calgon,
take me away.”
Calvin
Klein Jeans :
“Nothing
comes between me and my Calvins.”
Camel:
“I’d
walk a mile for a camel.”
Camera
World:
“For
negative people.”
Campbell’s
Soup:
“M’m!
M’m! Good!”
< jingle ? >
Capital
One:
“What’s
in your wallet.?”
 (Carlsberg logo shown on main website home page 11/2/09)
Advertising
slogans and commercials used to brand the company:” Probably the best
beer in the world”
Cascade :
“For
virtually spotless dishes.”
Chevron
Texaco:
“Turning
partnership into energy.”
Charmin :
“Please
don’t squeeze the Charmin.”
Cheez-It :
“Gey your
own box.”
Chesterfield
Cigarettes:
“A silly
millimeter longer.”
Chevrolet :
“See the
USA in your Chevrolet.” <
jingle ? >
Chevy
Trucks :
“Like a
rock.”
Chicken of
the Sea (tuna) :
“What’s
the best tuna? Chicken of
the Sea.” < jingle ? >
Chiffon
Margarine:
It’s not
nice to fool Mother Nature.
Chiquita
Banana :
“I’m a
Chiquita Banana and I’ve come to say – bananas have to ripen a
certain way.” < jingle ? >
Chrysler :
“Inspiration
comes standard.”
Cialis :
“Will you
be ready.”
Cisco
Systems :
“Empowering
the Internet generation.”
Citibank :
“Live
richly.”
Clairol :
“If
I’ve only one life, let me live it as a blonde.”
“Does she
or doesn’t she?”
“where
happiness means the world.” – from main website on 11/7/09.
“The
antidote of civilization.”
CNET :
“The
source for computing and technology.”
CNN :
“The most
trusted name in news.”
Advertising
slogans and commercials used to brand the company:
“open
happiness” (Shown on Coke main website home page on 11/2/09)
“It’s
the real thing” < jingle ? >
“Coke
is it!” < jingle ?
>
“Coca-Cola
refreshes you best.”
“The
pause that refreshes.”
“Have a
coke and a smile.”
“I’d
like to teach the world to sing in perfect harmony …”
< jingle ? >
“Things
go better with Coke.” < jingle ? >
“We’ve
got a taste for you.” < jingle ? >
Diet
Coke: “Just for the fun of it, Diet Coke.” < jingle ? >
Diet
Coke: “Just for the taste of it, Diet Coke.” < jingle ? >
Newer:
Nice Coca Cola Commercial done with Animations:
=> http://www.youtube.com/watch?v=R1NnyE6DDnQ
1971: Coca
Cola Commercial - I'd Like to Teach the World to Sing (In Perfect
Harmony)
=> http://www.youtube.com/watch?v=ib-Qiyklq-Q
Colgate
Total :
“Enamel
strength.” - heard on a Portland TV Channel 6 KOIN commercial on 11/6/09.
Coors Light
Beer :
“The
silver bullet.”
“The
world’s most refreshing beer.”
Cotton
Incorporated :
“Cotton.
The fabric of our lives.”
Coty
Perfume:
“If you
want to capture someone’s attention, whisper.”
Crest :
“Healthy,
beautiful smiles for life.”
“Look,
Ma, no cavities!”
Crisco
Vegetable Shortening :
“Cooks
who know trust Crisco.”
Dannon
Yogurt :
“Love it
for life.”
DeBeers :
“A
diamond is forever.”
Dell
Computers:
“Easy as
Dell.”
“Dimension.”
Delta
Airlines :
“You’ll
love the way we fly.”
“We love
to fly and it shows.”
Denny’s :
We’re
cooking now.
DePuy
Orthopedics:
“Restoring
the joy of motion.”
DHL :
“We move
the world.”
“Yellow.
The new Brown.”
“Competition.
Bad for them. Great for you.”
Dial Soap :
“Aren’t
you glad you use Dial? Don’t
you wish everybody did?”
Disneyland
:
“The
happiest place on earth.”
Dr Pepper:
“I’m a
Pepper”
“I’m a
pepper, he’s a pepper, she’s a pepper …” < jingle ? >
Dunkin
Donuts :
“Time to
make the doughnuts.”
Dupont :
“The
miracles of science.”
“Better
living through chemistry.”
EBay :
“The
power of all of us.”
“The
world’s online marketplace.”
EF Hutton :
“When EF
Hutton talks, people listen.
Electrolux
:
“Nothing
sucks like an Electrolux.”
El Pollo
Loco :
“When
you’re crazy for chicken.”
Energizer
Batteries :
“It keeps
going, and going, and going …”
Enjoli :
“I can
bring home the bacon … “ < jingle ? >
Epiphany :
“See your
way forward.”
Ernst &
Young :
“Quality
in everything we do.”
Esso (
Exxon ) :
“Put a
tiger in your tank.”
Expedia.com
“Don’t
just travel. Travel right.”
Fancy Feast
:
“Good
taste is easy to recognize.”
FannieMae :
“Our
business is the American dream.”
FedEx :
“Relax,
it’s FedEx.”
“The
world on time.”
“When it
absolutely, positively has to be there overnight.”
Fisher-Price
:
“Play.
Laugh. Grow.”
Florida
Orange Juice Growers Association:
“It’s
not just for breakfast anymore.”
Advertising
slogans and commercials used to brand the company:
“The
best part of wakin’ up.” (shown on Folgers’ main website home page
11/2/09)
“The
best part of waking up is Folgers in your cup” < jingle ? >
1984:
Folgers commercial ( Best Part of Waking Up 1 ):
=> http://www.youtube.com/watch?v=s86UWl3nGGA
1984:
Folgers – Farm Morning (has a bad hum … in the audio.. )
=> http://www.youtube.com/watch?v=7wLxmdHoZj4
“Folgers
coffee commercial, Mrs. Olsen.”
=> http://www.youtube.com/watch?v=Ed3vswxJKgI
Ford :
“Built
for the road ahead.”
“Ford has
a better idea.”
“Quality
is job one.”
Fosters
Australian Beer :
“Fosters?
Australian for beeer.”
Fox News :
“Fair and
balanced.”
Friends of
the Animals
“Extinct
is forever.”
FTD:
“Say it
with flowers.”
Advertising
slogans and commercials used to brand the company:
“Thirst
Quencher”
“Is it
in you?
 (shown on main General Electric website home page 11/2/09)
Advertising
slogans and commercials used to brand the company:
“Imagination
at work.”
“We bring
good things to life.”
General
Foods :
“Celebrate
the moments of your life.”
Georgia
Federal :
“Two
words to the wise.”
Gerber :
“Babies
are our business.”
“Shouldn’t
your baby be a Gerber baby?”
Geritol :
“My wife,
I think I’ll keep her.”
Gillette :
“Look
sharp, feel sharp.”
“The best
a man can get.”
Gillette
Dry Idea :
“Never
let ‘em see you sweat.”
GLAD :
“Don’t
get mad. Get GLAD.”
Goodyear :
“The best
tires in the world have Goodyear written all over them.”
Green
Giant:
“In the
valley of the jolly – Ho ho ho! Green Giant.”
< jingle ? >
Greyhound :
“Leave
the driving to us.”
Grey Poupon
:
“Pardon
me, do you have any Grey Poupon?”
Guidant :
“It’s a
great time to be alive.”
Haig Scotch
Whiskey :
“Don’t
be vague, ask for Haig.”
Hallmark :
“When you
care enough to send the very best.”
Hamm’s
Beer :
“From the
land of the sky-blue waters.” < jingle ? >
Harley
Davidson :
“American
by birth. Rebel by choice.”
Hawaiian
Punch :
“Hey! How
about a nice Hawaiian Punch?”
Hebrew
National:
“We
answer to a higher authority.”
 (shown
on main Heineken website home page on 11/2/09)
Advertising
slogans and commercials used to brand the company:
“It can
only be Heineken”
“ We
are Heineken” (shown on main Heineken website home page 11/2/09)
Hertz :
“Hertz
puts you in the driver’s seat.”
H.J. Heinz
:
“57
varieties.”
“Anticipation.
The taste that is worth the wait.”
“Heinz
57.”
“The best
things come to those who wait.”
Hewlett
Packard :
“Invent.”
Holiday Inn
:
“Pleasing
people the world over.”
Honda :
“The
power of dreams.”
Hostess
Cakes :
“Where’s
the cream filling?”
Huggies :
“We’re
behind you every step of the way.”
IBM:
“Solutions
for a small planet.”
 (as
shown on main Intel website home page on 11/2/09)
 (the
Intel logo from when it was founded until about 1988)
Advertising
slogans and commercials used to brand the company:
“Today is
so yesterday” (shown on Intel main website page on 11/2/09)
“Pentium”
“Centrino”
“Xeon”
“Intel
Inside” (tag line from about 1991 to 2005) < jingle ? 4 note theme
>
“Leap
ahead”
“PC”
(short for personal computer)
Irish
Spring Soap :
“Manly
yes, but I like it, too.”
Ivory Soap
:
“Pure
clean, pure Ivory.”
“99.4%
pure.”
Jack in the
Box :
“Jack’s
Back!”
Jaguar :
“Don’t
dream it. Drive it.”
Jell-O :
“America’s
most famous desert.”
“There’s
always room for J-E-L-L-O.” < jingle ? >
“Jell-O
makes me mellow and wiggle makes me giggle.” < jingle ? >
John Deere
:
“Nothing
runs like a Deere.”
(above
shown on main Johnnie Walker website home page 11/2/09)
Advertising
slogans and commercials used to brand the company:
“Keep
Moving”
JP Morgan
Chase Bank :
“The
right relationship is everything.”
Juicy Juice
:
“100%
pure juice for 100% pure kids.”
Kaiser
Permanente :
“Thrive.”
Kay Jewlers
:
“Every
kiss begins with Kay.”
Kellog’s
Frosted Flakes:
“They’r
g-r-r-r-eat
Kellog’s
Rice Crispies :
“Snap!
Crackle! Pop!
Rice Krispies.” < jingle ? >
Kellogg’s
Smart Start :
“Start
aging smart.”
Advertising slogans and commercials used to brand the company:
“Finger lickin’ good!”
“We do Chicken Right”
“It’s nice to feel so good about a meal”
“Nobody does chicken like KFC.”
1984: Kentucky Fried Chicken Commercial
=> http://www.youtube.com/watch?v=n6QGVNM6o1E
1984: Chip Fields – Kentucky Fried Chicken Commercial
=> http://www.youtube.com/watch?v=QMw0Jow0HeE
1983: Kentucky Fried Chick Commercial
=> http://www.youtube.com/watch?v=Vpfpb7WNeOA
1980: Kentucky Fried Chicken Commercial
=> http://www.youtube.com/watch?v=fqD_I0Wj-20
Kit-Kat
Bar :
“Give
me a break! Give me a
break!” < jingle ? >
Kix
Cereal :
“Kid
tested. Mother approved.”
Klondike
Bar :
“What
would you do for a Klondike bar?”
Kodak :
“Kodak
Moment.”
“Share
moments. Share life.”
Advertising
slogans and commercials used to brand the company:
“Delivering
more smiles per gallon” (shown on main Kool-Aid website home page on
11/2/09)
KPMG :
“It’s
time for clarity.”
Kraft :
“And
America spells cheese … K-R-A-F-T.” < jingle ? >
Las Vegas
Convention and Visitors Authority:
“What
happens in Vegas stays in Vegas.”
“What
happens here, stays here.”
Lay’s
Potato Chips :
“Betcha
can’t eat just one.”
Lending
Tree :
“When
banks compete, you win.”
Advertising
slogans and commercials used to brand the company:
“Quality
never goes out of style”
Lexus :
“The
relentless pursuit of perfection.”
LifeCall :
“I’ve
fallen and I can’t get up.”
Life
Cereal:
Advertising
slogans and commercials used to brand the company:
“Hey,
Mikey … he likes it!”
Listerine :
“Always a
bridesmaid, but never a bride.”
L’OrŽal :
“Because I’m worth it.”
Lowenbrau Beer :
“Here’s to good friends … Tonight, tonight, let it be
Lowenbrau.”
Lucky Charms :
“Magically delicious.”
Lucky
Strike:
“Lucky
Strike means fine tobacco.”
Lucent
Technologies :
“Creating
value through true convergence.”
M&Ms :
“Melts in
your mouth, not in your hands.”
Marlboro
Advertising
slogans and commercials used to brand the company:
“Come
to where the flavor is. Come to Marlboro Country”
“Come
to Marlboro Country.”
“Marlboro
Man”
Master Card
:
Advertising
slogans and commercials used to brand the company:
“There
are some things money can’t buy. For everything else, there’s Master
Card”
Maxwell
House Coffee:
“Good to
the last drop.”
“[Coffee,
pot, percolator theme]” Boba ba ba ba bot … < jingle ? >
Maybeline
<Maybe
she’s born with it. Maybe
it’s Maybeline.” < jingle ? >
Maypo :
“I want
my Maypo.”
Maytag
Appliances :
“Our
repairmen are the loneliest guys in town.”
Mazda :
“Passion
for the road.”
“Zoom.
zoom. zoom.” <
jingle ? >
McDonald’s
Advertising
slogans and commercials used to brand the company:
“Angus”
(new bigger burgers not so dry and greasy when cooked ‘well-done’)
“Did
somebody say McDonald’s?”
“Good
times. Great taste.”
“I’m
lovin’ it.” < jingle ? >
“We
love to see you smile.” < jingle ? >
“Two
all beef patties special sauce lettuce cheese pickles onions on a sesame
seed bun”
=> The Big Mac jingle
for years.
=> 1975 commercial: ( http://www.youtube.com/watch?v=en4muUSIRT4
)
=> 1984 commercial: (http://www.youtube.com/watch?v=9UWq26V01po
)
“You
deserve a break today.” - Slogan and Jingle Introduced 1971
=> http://www.youtube.com/watch?v=t_ibxFa2l4k
November
15, 2008: History of
McDonald’s
=> http://www.youtube.com/watch?v=GxXDD_7lgYw
1985:
McDonalds Value Pack Commercial
=> http://www.youtube.com/watch?v=VoP0tAvHcGY
1984:
McDonalds – Good time for the great taste commercial
=> http://www.youtube.com/watch?v=dFTlYHIPeJI
1983:
McDonald’s “Shamrock Shake!” Commercial
=> http://www.youtube.com/watch?v=9GkQvhOtZzI
1982:
McDonald’s “You Deserve a Break Today
=> http://www.youtube.com/watch?v=BqRH8wEsaVQ
1979: 35th
Anniversary 1971 Commercial reaired
=> http://www.youtube.com/watch?v=w_RhZzpknr8
1977:
McDonalds Breakfast Commercial:
=> http://www.youtube.com/watch?v=o9uxt5TxD9U
1971:
McDonalds Triple-thick shake deal commercial (50% off when buy a Big
Mac):
=> http://www.youtube.com/watch?v=WyFTWPRmLl8
1971:
McDonalds Television Ad:
=> http://www.youtube.com/watch?v=XKR1ScQUpcA
1970
McDonaldland “Say Cheeseburger” Commercial
=> http://www.youtube.com/watch?v=YWVQpJgPgIU
Memorex :
“Is it
live or is it Memorex?”
Merrill-Lynch
:
“Merrill-Linch
is bullish on America.”
MGM :
“MGM
means great movies.”
Michelin :
“Because
so much is riding on your tires.”
Michelob
Ultra :
“Lose the
carbs. Not the taste.”
Microsoft
Advertising
slogans and commercials used to brand the company:
“Your
potential. Our passion.”
“Where do
you want to go today.”
“Windows”
“PC”
“Word”
Miller Beer
:
“It’s
Miller Time!”
“The
champagne of beer.”
“If
you’ve got the time, we’ve got the beer.” < jingle ? >
Miller Lite
:
“Tastes
great, less filling.”
“Everything
you always wanted in a beer. And
less.”
Mitsubishi
Motors :
“Wake up
and drive.”
MorganStanley
:
“One
client at a time.”
Morton Salt
:
“When it
rains, it pours.”
Motrin :
“Medicine
with muscle.”
Mountain
Dew :
“Do the
Dew.”
Mr. Clean :
“Mr.
Clean will clean your whole house and everything that’s in it.” <
jingle ? >
Advertising
slogans undergo periodic change depending on consumer recall of a
certain slogan. Some companies change their advertising slogans every
year - Then others try to maintain them especially if they lead in
product recall among consumers. Many slogans here have been maintained
by the companies who own them; because of continued popularity and the
slogan’s ability to generate more revenues.
Some of the slogans are more popular in other parts of the world
than here in The United States of America.
Advertising
experts believe that slogans are even better than in person visual
product presentations because consumers remember them easily as they
become popular as a result of constant media exposure.
Some of the earliest ways to pass information was by word of
mouth before written words. They
say a picture is worth a thousand words.
Video comes at 30 frames per second.
And can also have full Dolby stereo sound. With the development of technology commercials and jingles
replaced “traveling sales people” and “door-to-door” sales in
most cases.
In
the long run, slogan usage becomes less expensive in terms of
advertising expenditures and it is a very effective way to influence and
motivate the consumer to purchase a particular product.
Advertising can often bring in way more than is spent is why it
is done
We
hope you had fun remembering the popular and unforgettable advertising
slogans with jungles used in commercials and branding shared here.
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